Josef Psurny • Scalable Digital Platforms

Hey there!

I’m a British–Czech digital entrepreneur building scalable consumer platforms and digital infrastructure across the UK and Europe.

For more than two decades, I’ve been designing, developing, and launching digital products — from early web communities in the late 1990s to modern product discovery systems, decentralised infrastructure, and performance-driven online platforms.

Today, I focus on building long-term, scalable digital systems that connect brands with engaged consumers in transparent, measurable ways.

My Story

I started building websites in 1999 and have been immersed in digital product development ever since. By the early 2000s, I was running technology-focused platforms exploring security, infrastructure, and emerging web trends.

Over the years, my work expanded into online marketing strategy, growth systems, campaign performance optimisation, and scalable platform design.

In 2024, I won the Handshake Website Contest for creative implementation of decentralised domain technology combining strong design with forward-thinking internet infrastructure.

Originally from Prague and now operating across the UK and Central Europe, I build digital projects with long-term scalability, privacy, and structural integrity in mind.

What I’m building

Sky Freebies

skyfreebies.com

Product Discovery & Trial Platform

More

Sky Freebies is a performance-driven product discovery platform connecting brands with consumers through official trials, sampling campaigns, and free-to-start experiences.

The platform focuses on transparency, low friction, and genuine engagement — building long-term trust while delivering measurable campaign value.

Active in the UK and Central Europe, with expansion across additional European markets underway.