Josef Psurny • Scalable Digital Platforms

Founder, Digital Product Builder

Hi there!

I’m a British–Czech digital entrepreneur building scalable consumer platforms and digital infrastructure across the UK and Europe.

For more than two decades, I’ve been designing, developing, and launching digital products — from early web communities in the late 1990s to modern product discovery systems, decentralised infrastructure, and performance-driven online platforms.

Over the years, my work expanded into online marketing strategy, growth systems, campaign performance optimisation, and scalable platform design.

In 2024, I won the Handshake Website Contest for creative implementation of decentralised domain technology combining strong design with forward-thinking internet infrastructure.

Originally from Prague and now operating across the UK and Central Europe, I build digital projects with long-term scalability, privacy, and structural integrity in mind.

Today, I focus on building long-term, scalable digital systems that connect brands with engaged consumers in transparent, measurable ways.

What I’m building

Sky Freebies

skyfreebies.com

Product Discovery & Trial Platform

Sky Freebies is a performance-driven product discovery platform connecting brands with consumers through official trials, sampling campaigns, and free-to-start experiences.

The platform focuses on transparency, low friction, and genuine engagement — building long-term trust while delivering measurable campaign value.

Active in the UK and Central Europe, with expansion across additional European markets underway.

České aplikace

ceskeaplikace.cz

Digital Platform & Growth Systems Studio

More

České aplikace (transl. ‘the Czech Apps’) builds modern, scalable websites and web applications with a focus on performance, security, and long-term maintainability.

From infrastructure to deployment to growth optimisation, České aplikace operates at the intersection of product design and system architecture.